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O-I Helps Students

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From winebusiness.com"

 

O-I, the world’s largest glass packaging manufacturer, is demonstrating its commitment to the education of future vintners by supplying more than 458 cases of glass wine bottles to the UC Davis Department of Viticulture and Enology.

“O-I’s generosity and investment in our students has made a critical difference, providing us with the materials necessary to continue making our teaching and research programs truly outstanding,” said Chik Brenneman, Winery and Vineyard Manager of UC Davis’ Department of Viticulture. “These wine bottles made many of our large-scale projects possible and served to educate students on the benefits of glass packaging for wine.”

Tags:glass,O-I
 
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VINPERFECT HIRES NEW PRESIDENT

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VinPerfect, looking to fix the screwcap's O2 problem, has hired a new president to help raise money.

From the Sacramento Bee:

Enter Jim Olson, a Silicon Valley veteran who's just signed on to help Keller's startup company, VinPerfect Inc., raise hundreds of thousands of dollars and just maybe revolutionize the way wine bottles are sealed.

"It's an answer to prayer," Keller says of the hiring of Olson as VinPerfect's interim president.

Olson, a former CEO of SkyStream Networks, immediately will oversee a small convertible note fund-raising round set to close in a week or two. Then he'll gear up for a "Series A" round that's expected to bring in $500,000 later this year.

 
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CRACK DOWN ON UK LABELING

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Read more...UK's Department of Health performed a survey of wine labeling for alcohol and health and found that only 15% were complying with the agreed upon industry standards (that were suppose to take effect in 2008). How will this change import labeling (and how does this work with the EU "standard" labeling laws)?

Full article at the guardian.co.uk:

Drinks companies may be forced to put health warnings on alcohol after it was revealed today that the industry is widely shunning a voluntary code on labelling.

Just 15% of drinks carry the five messages agreed under a protocol between the industry and the government three years ago, which said most labels would comply by 2008, according a report by the Department of Health. Ministers condemned the findings as "very disappointing" and launched a consultation on future options, including forcing producers to put the warnings on bottles.

Campaigners accused them of wasting time and called for a mandatory code to be introduced. "The time for consultation is over," Alison Rogers, chief executive of the British Liver Trust, said. "The alcohol industry has shown that it is not capable of acting collectively for the good of public health and the code should be mandatory and strictly enforced.

 

 
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SUPER LIGHT, BUT PRETTY?

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WRAP, the UK's Waste and Resource Action Programme, has released their new 300g, super-lightweight wine bottle for any one to use (open source packaging?). Video and press release below. On pure looks, leaves me lacking, but you can't beat the goal of this package, reduce waste, reduce energy, reduce carbon footprint. Saving the world one bottle at a time. I hope it catches on over here in the U.S., but since the chains don't lead change, like the do in the UK, it might be hard to get producers to choose a bottle that doesn't offer them marketing potential (besides the green factor).

 

WRAP's full press release:

Companies across the wine supply chain now have free access to a design for a groundbreaking 300g wine bottle thanks to a new online resource from WRAP (Waste & Resources Action Programme). The screwcap bottle, which is 40g lighter than the previous lightest bottle available within the UK, is the result of a collaborative project to cut the environmental impact of wine packaging and maximise the associated commercial benefits.

Available to download without charge at www.wrap.org.uk/300g, the design was developed by a WRAP-led industry working group which included Tesco, Quinn Glass and Kingsland Wine & Spirits. Weighing 188g less than the average wine bottle, it not only reduces raw material, manufacturing and transportation costs without affecting bottle strength, but also significantly cuts CO2 emissions. The new container also incorporates a high percentage (71%) of recycled content, closing the recycling loop and creating a market for the UK’s large surplus of green glass.

Tesco has already placed an order for 10 million of the new 300g bottles and it is hoped that more companies will follow suit, with Asda, The Co-operative and Sainsbury’s all expressing interest. If the lighter design was adopted for all wine sold within the UK it would generate an annual glass saving of 153,000 tonnes – equivalent to the weight of more than 460 jumbo jets – and cut CO2 emissions by 119,000 tonnes.

Nicola Jenkin, Drinks Category Manager at WRAP, said: “More and more companies want to access the environmental and commercial advantages of lightweighting. The development of a commercially viable 300g wine bottle shows the success which can be achieved through a collaborative approach.

"By taking part in such initiatives, companies across the wine supply chain can drive best practice and pull together to achieve lasting change, benefiting both the future of the planet and their bottom line.

"Even greater savings – up to 375g of CO2 per 75cl bottle – could be harnessed if the design was combined with bulk-importing wine to the UK and bottling it here. Bulk importation not only drives the market for locally-recycled green glass, it also responds to increasing consumer and retailer demands for sustainably produced wine, enhances shelf-life and can reduce transportation costs by up to 40%."

Moves towards lightweighting and bulk importation have been supported by a number of notable wine commentators. These include Financial Times wine correspondent and Master of Wine Jancis Robinson OBE, who stated:

"If wine producers were to collectively decide to be more sensible about their bottle choices, our world of wine could make a real impact on the amount of natural resources used up by manufacturing and transporting glass around the globe.” 1

The development of the 300g bottle formed part of WRAP’s pioneering GlassRite Wine project, which works in partnership with over 80 wine producers, agents, fillers and retailers across the globe to encourage bulk importation and the use of lighter weight wine bottles with a high recycled content. More information is available at www.wrap.org.uk/wine."

 
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TAKE THAT SCREW CAP

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The Portugese government, through Apcor, is funding a $30+ million dollar campaing to promote cork around the world. They've seen corks closure marketshare fall over the last twenty years, assailed by syntheics and screwcaps.

Read more...

More from Decanter.com

The cork industry is preparing a €20m advertising campaign using cork's 'scientific background' to convince the public of its benefits.

\n This e-mail address is being protected from spambots. You need JavaScript enabled to view it " target="_blank"> This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

--> From April 2010 to June 2011 the Portugese, via Apcor, the Portugese Cork Association, will run promotions via TV, radio, press, wine fairs and the web.

'We want to convince the public with the help of the scientific background', Jean-Marie Aracil, the French spokesman for the campaign said.

Apcor will also launch a recycling programme for cork stoppers through partnerships with restaurants, supermarkets, storage facilities and recycling plants.

Twelve million euros have been earmarked for the UK, France, Germany, Italy and the United States. Each country will run its own campaign, with the common message that cork is a traditional but innovative and sustainable industry.

 

 

 
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